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The Cultural Acupuncturist

Exploring culture and heritage with The Seeking State

Who
The Cultural Acupuncturist is a free publication about culture and heritage from The Seeking State. It comments on debates in the media and offers reflections on talks, conferences and events. It explores cultural pressure points by looking beyond boundaries to provoke curiosity, ask questions and exercise the imagination.

What
We worked closely with the team at The Seeking State on the design of each issue, giving them their own unique identities based on the theme. As important as the way the publications looked, was the way they felt, so we paid particular attention to the materials that each was printed on and employed different print techniques to enhance the designs.

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“Working with Cai and Kyn is a creative, iterative and enjoyable process. They are responsive, talented and patient designers. I am enormously proud of our work together, and look forward to continued collaborations for The Seeking State in years to come.”
Frances Croxford, Founder, The Seeking State